In 1999, the franchise unveiled a new logo as the team was renamed the Tennessee Titans.
"Titans" has some history as a football team name. It had been the earlier name for the current-day NY Giants.
Adams selected the name because "Titans" were powerful ruling figures in Greek mythology and that seemed to fit since Nashville is nicknamed the "The Athens of the South." (Of course, it's also known as "Music City.") The city's own Parthenon is a full-scale replica of the original Parthenon in Athens, Greece.
The Titans' website has quite a bit of information about the franchise's Oiler history.
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